Advertising photographer imply lot of thoughts before they assemble the final concept for the brand campaign. Specifically as this campaign was for an optical brand, it required precise detailing of the frame that the female model and male model wore. One of the best modelling agency GNG had coordinated the models for the shoot. The make up artist and the stylist were ready with their stuff. Sometimes it becomes very essential to keep the concepts very simple and yet emphasizing on fashion as well as the product. These shots clearly elaborated made the entire campaign a success.
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